Australia country profile

Basic facts

Official name

Commonwealth of Australia

Country code

AU

Government type

Democratic Parliamentary system recognizing British monarch as Sovereign

National day

26 January

Area

7,686,850 km²

Population:                                                                            

21,515,754

Neighbouring states

Papua New Guinea, New Zealand, East Timor and Indonesia

Language

English

Religions

Catholic 25.8 %, Anglican 18.7 %, Uniting Church 5.7 %, Presbyterian and Reformed 3 % according to 2006 Census

Currency

Australian dollar (AUD)

Exchange rate

1.09 AUD = 1 USD in 2010

Main industrial products

Transport equipment, Processed food, Chemicals, Steel

Most important export goods

Coal, Iron ore, Gold, Crude Petroleum, Bovine Meat

Most important import goods

Motor Vehicles, Crude Petroleum, Computers, Medicaments, Telecommunications equipment

Most important export countries

Japan, China, South Korea, USA, New Zealand.

Most important import countries

China, USA, Japan, Singapore, Germany.

Main natural resources

Iron, Gold, Coal, Natural Gas

Tax rates

Income Tax 0%-45%, Corporate Tax 30%, Goods and Services Tax 10%

Level of corruption

In Transparency International's comparison Australia ranks the 8th among 180 countries (the bigger the figure, the more corruption).

Competitiveness

In World Economic Forum's Global Competitiveness Index 2011-12, Australia is ranked 20th among 142 countries. (smaller the figure, better the competitiveness)

Source: Finnish Ministry of Foreign Affairs

 

Australia economy

Main Economic indicators in 2007-2012

 

2007

2008

2009

2010

2011f

2012f

GDP at current prices (billion USD)

951.6

1,040.7

973.7

1,232.8

1,493.5

1,496.8

GDP per capita at current prices (USD)

45,160

48,560

44,510

55,520

66,280

65,460

GDP (% change)

4.6

2.6

1.3

2.7

1.9

3.4

Gross Fixed Investment (% change)

10.1

7.9

-3.2

5.4

6.5

6.9

Private consumption (% change)

5.4

1.9

1.0

2.8

1.7

2.6

Exports (% change)

2.5

4.7

2.8

5.3

0.5

6.7

Imports (% change)

12.2

11.5

-9.0

13.3

7.8

7.3

Consumer Price Index
(% change, yearly average)

2.3

4.4

1.8

2.8

3.3

2.8

Unemployment rate (%)

4.4

4.3

5.6

5.2

5.0

4.9

Exchange rate (yearly average) AUD / 1 USD

1.20

1.19

1.28

1.09

0.96

1.01 

Exchange rate (yearly average) AUD / 1 EUR

1.63

1.74

1.77

1.44

 1.35

1.37

Source: Economist Intelligence Unit

 

Trade between Australia and Finland

Trade between Australia and Finland in 2006–2010

Million EUR

2006

2007

2008

2009

2010

Finnish Exports

433.4

481.0

576.7

322.1

425.6

Finnish Imports

714.4

952.9

630.2

216.5

302.5

Trade Balance

-281.0

-471.9

-53.5

105.6

123.1

Source: Finnish Customs

 

Top ten Finnish export products (SITC 2 level) in 2010

Product

Value of Exports (million EUR)

Paper, paperboard and articles thereof

129.6

Machinery for specialized industries

91.3

General industrial machinery n.e.s.

42.3

Electric machinery, n.e.s. and parts

31.9

Instruments and apparatus n.e.s.

29.6

Iron and steel

21.2

Manufactures of metals, n.e.s.

10.4

Road vehicles

9.3

Metal working machinery

8.6

Power generating machinery and equipment

7.8

Total exports to Australia

425.6

Source: Finnish Customs


Top ten Finnish import products (SITC 2 level) in 2010

Product

Value of Imports (million EUR)

Metalliferous ores and metal scrap

163.0

Coal, coke and briquettes

68.6

Non-ferrous metals

18.6

Beverages

17.7

Medicinal and pharmaceutical products

14.6

Machinery for specialized industries

4.8

Instruments and apparatus n.e.s.

3.0

Other transport equipment

1.7

General industrial machinery n.e.s.

1.6

Electric machinery, n.e.s. and parts

1.4

Total importsfrom Australia

302.5

Source: Finnish Customs

 

Australia strengths and weaknesses

Strengths  

  • Australia is one of the most politically stable countries in the world.
  • Regulation of Australia's financial markets is viewed globally as a model of prudential financial regulation. The well-established legal and institutional structures make Australia a safe and supportive environment for commerce. In contrast to banks in other countries, Australia's largest banks maintained a strong credit rating through the economic crisis.
  • Australia's abundant and diverse natural resources, including coal, iron ore, copper, gold, natural gas, uranium and renewable energy sources, attract high levels of foreign investment.
  • Australian businesses are among the most advanced and sophisticated users of information and communications technologies in the world. They have a tradition of rapid technology uptake.
  • Australia offers a well-educated and highly skilled workforce. As an English speaking country, it has the advantage of providing a suitable regional base. The country enjoys proximity to Asian markets and has strong trade links.


Weaknesses

  • The manufacturing sector has been shrinking rapidly; this makes the country more reliant on few key resource exports.
  • Australia's large current account deficit increases vulnerability to capital flows and currency volatilities.
  • The inflow of large number of refugees and economic migrants is a key source of domestic tension, which is unlikely to disappear over the medium term.
  • The Australian consumer is suffering from high inflation and interest rates.
  • Corporate taxes for foreign investors in Australia are higher than in other countries. Despite its openness, Australia has been unable to attract inward investment to the same extent as its Asian peers in recent years.  


Australia business culture

Despite being geographically remotely located from world markets and having a small domestic market, Australia is economically successful and has a higher standard of living than any G7 country excluding the US.

Business Structure

Corporate structures in Australia are matrix oriented, without many layers of management. A hierarchical approach tends to sit uneasily in egalitarian Australia. Australians prefer people who are modest, humble, self-deprecating and with a sense of humour. They do not draw attention to academic or other achievements and tend to distrust people who do so. It is important for Australians to get along with everyone due to the relatively small population. The country has liberalised its immigration policy and opened borders to Southeast Asia over the last thirty years. This has caused a real shift in the country's self-perception; Australians have begun to re-define themselves as a multi-cultural and multi-faith society rather than the old homogenous community. Australians are aware that they need to trade actively in the international market as its domestic market is small. Therefore, they are open to ideas from overseas. In the business context, Australians encourage lively discussion or debate over new ideas. Acquiring business is based on merit as kick-backs are not the norm in the country.

 

Business meetings

Appointments are considered essential and are relatively easy to schedule in Australian business culture. Good eye contact is a must in meetings. Punctuality is another vital business practice. Australians have a matter-of-fact style of functioning. They do not need to build long-standing personal relationships before doing business. They are quite direct and expect the same. It is wise to avoid hype or exaggerated claims during presentations. Simple, straightforward and to the point presentations with emphasis on both the positive and negative outcomes are appreciated. Aggressive sales techniques while negotiating are not likely to bode well with Australians as they dislike being pressured. In Australian businesses, decision-making is concentrated at the top of the company. However, decisions are often made after consultation with subordinates as even junior employees enjoy a considerable amount of power and authority within the company. This can make decision making slow and protracted. However, it is not advisable to rush the process.


Communication

Australians are not very formal; greetings are therefore casual and use of first names is preferred. A handshake and a smile suffice on first meeting. It is practical to stick to Standard English than use Australian business dressing which is conservative and the same is expected from someone new.
Generally, Australians are literal and to the point in their communication, often expressing what might be perceived as strong and confrontational opinions. They would let the other person know of their disagreement, if any. While immigration and aboriginal issues are topics to avoid during conversation, sport is a good topic to break the ice.  Privacy is an important element of Australian life. Hence, aspects pertaining to personal life are not encouraged during business meetings. Besides interacting with counterparts at a professional level, one can use time outside the sphere of work as well to build rapport.


Socialising & gifts

It is not customary to exchange business gifts during initial meetings. If invited to someone's home for dinner, it is polite to bring a box of chocolates or flowers or books for the hostess. Bringing a good quality bottle of wine is appreciated. The thoughtful choice is considered more important than the gift itself. Australians generally open gifts when received.

Sources: UKTI, Kwintessential, Communicaid, ExecutivePlanet, GlobalNegotiator, WorldTravelGuide, WorldBusinessCulture